March 2014 – October 2020
FLOvate uses printed and digital media to promote LEAP and the services that the company offers.
Printed materials have included brochures, white papers and reports.
Digital media has included cases studies, information documents, white papers and Powerpoint presentations.
Below is a selection of documents created.
This work was created whilst in the employment of FLOvate. Company has since been acquired and rebranded to MICology.
This brochure evolved over time – with early versions featuring bright imagery coupled with written copy, to the most recent presented with clean two tone images, and pull-out quotes and iconography to highlight important elements of the text.
FLOvate’s white papers cover topics ranging from process improvement to operational efficiency. These documents have been made available as printed documents at exhibitions, digital PDFs for distribution, and as blog posts for online reading. For each format, an emphasis was placed on clear, clean layout with use of complimentary imagery and illustrations where appropriate.
Blog posts can be viewed here.
PDF Information Documents
FLOvate require digital documents alongside physical to advertise to their customers. This is one example of a PDF document created to showcase the features of the company’s software.